I am motivated by what motivates others and bring a deeper level of connection between your BRAND and your target audience

  • new brands

    Launched many successful brands, including Proactiv, Murad's Resurgence, and many others across categories including intellectual properties, business, health and more

  • existing brands

    Developed stronger “voice” while Increasing MER and ROI for many existing brands

  • turn arounds

    Known as the Script Doctor, I have turned many failing marketing campaigns into successes

  • cultural trends

    My doctoral studies have provided deeper insights into what moves and motivates people

Havas Edge

Cancer Treatment Centers of America

The Hartford

LifeLock

The Humane Society of America

St. Jude Children’s Research Hospital

Raymond Entertainment Direct

Johnson & Johnson

Time Life

Brookstone

Launch

Murad’s Resurgence

Beach Body’s Top 10 Trainer

Guthy Renker

Proactiv

HBO

ICM

and More...

 

HIGHLIGHTS

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Recent Works

Strategist - Writer - Producer + VP Production
Beauty

Fitness

Miscellaneous

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